Refined Conceptual Statement
Conceptual Questions:
How much of an impact can a physical marketing and branding campaign have in the competitive design market and how can these techniques create a connection between the physical world and the digital world?
Screen shot showing my working (Zuda graphic designer) working progress with one of our new clients.
Client is a Pig Hunter, wanting a personal website to publicize his stories and experiences.
This is our workspace for the semester. We have tried to create a visual explosion of ideas on our wall to keep our creative minds flowing. We also use the black board for keeping an updated to do list.
This work space could’ve been improved by having solid walls and a closed door. I find we are often driven off task by the noise around us.
Testing out our Chalk Paint
Made from equal parts water and corn flour + food colouring
Works a charm!! :D
Our first Marketing campaign.
We chose this positioning because of the majority of the foot traffic fitting our target audience profile, of university students.
This spot in turn wasn’t as much of a “hot spot” as we were hoping. With only a little interaction with our display as we were hoping. I returned later in the evening to only find two tags had been removed.
We decided that it should be fine to leave over night. But alas when we returned the following day to see if we had more tags removed, we found our whole advert had been removed, except the ribbon.
From this I have learnt we need to research our next locations more thoroughly and perhaps make the display more appealing, not to mention remove it before someone else does.
About me
Studio IV
